Sunrise with SATCO|NUVO Logo

For Sunrise with SATCO|NUVO, I was asked to develop a logo for a recurring morning show-style interview series in collaboration with one of our distributors. The request came from a member of the sales team who envisioned something colorful and uplifting that evoked the energy of a morning show.

My concept centered around a rising sun emerging from a lotus flower. The sun visually tied into the “sunrise” theme, while the lotus—often a symbol of new beginnings—represented a fresh chapter for SATCO. This was more than just a logo; it marked the launch of an exciting new venture, and I wanted the design to reflect the optimism, growth, and innovative spirit behind it.